Partner, Business Development and Growth
As a kid, I have always been drawn to computers and I wanted to be a “computer engineer”. Life had other plans though, and I graduated as a Business graduate from Textile Institute of Pakistan. But I had already discovered WordPress before I graduated with my Bachelors and it sucked me into this digital world. I started out building really basic websites for affiliate marketing but it didn’t really work out for me. However, in the process I had come to learn WordPress in and out and I realized I enjoyed building websites much more than marketing them and I was done with affiliate marketing. I already had a small team of 2 by then so we started building websites for others. This was in 2012. Fast forward 6 years, we now use WordPress not just for websites but as an application framework to build reliable solutions for businesses and we use WooCommerce to enable these businesses to sell online.