Turning an idea into a successful WordPress product requires more than just writing good code—it’s about solving real problems, designing for scalability, and building a business around your solution. In this talk, I’ll share my journey of creating and scaling WordPress products used by thousands of businesses worldwide.

We’ll explore the complete lifecycle: validating ideas, building with scalability in mind, creating user-centric experiences, and navigating the challenges of growth. I’ll also share practical lessons on product positioning, handling customer feedback, and ensuring long-term sustainability in a competitive ecosystem.

Whether you’re a developer, agency owner, or aspiring product creator, this session will give you actionable insights to take your WordPress product from concept to global impact.